How To Start A Profitable Niche Marketing Business

How To Start A Profitable Niche Marketing Business



What does niche marketing mean? Niche marketing is​ about finding small opportunities on​ the​ web,​ small areas in​ which people might be interested and for which they might be searching. Big companies and experienced webmasters are not interested in​ these areas because they are not important enough. But a​ small business could be something in​ which you​ might be interested.

Perhaps a​ small mini website will not generate thousands of​ dollars every month; it​ might generate 100 bucks,​ for example. That is​ ok,​ if​ the​ effort involved in​ terms of​ creating this mini website is​ not too high; in​ this way,​ you​ could repeat the​ same business model again and again. Taking into consideration that every small business could generate around $100 every month,​ with ten niches,​ you​ could earn $1.000 monthly. Does this sound better? And what if​ you​ could create 50 websites?

The first step in​ this kind of​ business is​ always keyword research. you​ need to​ find small markets which do not have competition. Wordtrack is​ a​ very good tool to​ use for finding niche opportunities. For every keyword,​ it​ tells you​ the​ number of​ searches and how many results are found on​ each search engine. you​ need to​ pay special attention to​ the​ KEI column. KEI is​ the​ index that balances the​ number of​ searches and the​ number of​ competitors. the​ more searches and the​ fewer the​ competitors,​ the​ better for you. a​ KEI higher than 10 is​ good,​ but you​ should,​ ideally,​ look at​ keywords with a​ KEI over 100. More than 400 is​ a​ gift.

Once you​ have identified your niche,​ you​ need to​ find content for it. Don`t worry about which product you​ are going to​ sell; this will come later. the​ “fuel” of​ any Internet business is​ content. So where can you​ find content? Well,​ if​ you​ are an​ expert in​ an​ area,​ you​ could write your own articles,​ but if​ you​ are not,​ you​ have to​ look for content somewhere else.

There are many article directories that offer a​ lot of​ content that you​ can use. you​ can also find much content just by searching the​ web. Use search engines,​ find blogs,​ forums,​ websites,​ etc. Last,​ but not least,​ you​ can always find information as​ in​ “the old times,​” go to​ the​ library or​ buy one or​ two books.

After you​ have found enough content,​ it​ is​ time to​ register a​ domain name. you​ should choose a​ name that has something to​ do with your target market,​ but if​ your intention is​ to​ create multiple mini websites,​ you​ don’t need to​ register a​ different domain name every time. you​ can save money by having one global domain name,​ and create sub domains for each business.

The question now is,​ “Since everything looks good,​ how do I make money with these sites?” you​ need to​ follow this 3 step formula (CTM):

- Create Content
- Generate Traffic
- Monetize your website

You can build traffic by optimizing the​ webpage content for the​ search engines and by analyzing your competitors in​ order to​ build a​ better SEO strategy (but this is​ another chapter). Blogging and pinging is​ a​ way to​ make sure that your site will be spidered by the​ search engines. Wordpress is​ a​ very good option for creating your blog,​ as​ it​ allows you​ to​ post,​ not only articles,​ but pages. you​ can easily build miniwebsites with Wordpress. Finally,​ there are three easy ways to​ earn money with your site.

1. Sell some product that you​ can create yourself. if​ you​ have this ability and you​ want to​ allow people to​ buy your products with a​ credit card,​ the​ easiest way is​ to​ create a​ Paypal account. if​ you​ don’t have one,​ visit http://www.paypal.com and create one.

2. Join affiliate programs. Find people who sell products related to​ your market niche and who have affiliate programs already set up. you​ will earn commissions just by selling other people’s items. a​ good place to​ find affiliate programs on​ products is​ http://www.clickbank.com.

3. Google Adsense. Create an​ account at​ Google Adsense and include Google ads on​ your site. Every time someone visits your site and clicks one of​ those ads,​ Google will share its profit with you.

Creating small businesses is​ like a​ game. They do not require high investment,​ but they will not make you​ rich either. However,​ if​ you​ start playing many of​ those games,​ it​ can become a​ serious business.




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