The Aesthetics Of The New Ipod Video

The Aesthetics Of The New Ipod Video



The aesthetics of​ the​ new iPod video

The iPod has been,​ since its release in​ 2001,​ one of​ the​ most innovative and popular digital devices in​ the​ world .​
Being produced by a​ strong brand such as​ Apple,​ the​ iPod became popular in​ a​ very short period of​ time .​
The popularity of​ the​ iPod was owed,​ besides the​ practical usage of​ the​ actual product,​ to​ the​ original ways of​ promoting and advertising of​ the​ company and,​ as​ well,​ to​ the​ aesthetical qualities that the​ product presented,​ ranging from the​ design features to​ the​ packaging .​

Since the​ appearance of​ the​ product on​ the​ market,​ meaning the​ first iPod in​ 2001,​ the​ design of​ the​ product changed,​ but not dramatically; still,​ every model of​ the​ iPod came with new features,​ so the​ design and the​ package had to​ be adapted to​ these,​ in​ order to​ satisfy the​ consumers .​
The most important element that was considered by the​ creators when establishing the​ shape of​ the​ new device was the​ perfect proportioning .​
The new item was supposed to​ be light and easy,​ in​ order to​ be carried in​ all sizes of​ pockets,​ yet it​ had to​ look like a​ powerful and strong device .​
Even more,​ the​ necessity of​ providing a​ stable platform for the​ controls and the​ fact that the​ device was supposed to​ be managed easily by the​ customers,​ lead to​ the​ optimization of​ the​ perfect size and shape .​
The result was a​ device which was the​ right size in​ order to​ be held in​ the​ hand without difficulty and managed without effort .​
In the​ 5 years of​ constant research in​ order to​ find the​ right proportion for the​ iPods,​ the​ device ranged between the​ thickest model,​ expressed in​ the​ 2nd generation of​ iPods and the​ almost as​ thick 4th generation iPod to​ the​ more symmetric models of​ the​ 1st and 3rd generations .​

Following these rules,​ the​ first 4 generations of​ the​ iPod managed the​ keep the​ right proportions that could permit the​ optimum use of​ the​ sound and later on,​ the​ photo features (even so,​ the​ iPod nano was considered to​ be too light and fragile) .​
After the​ launching of​ the​ 4th generation of​ iPods,​ Apple were preparing to​ provide a​ new and even more innovative iPod,​ which was supposed to​ have a​ video feature,​ as​ well .​
At that time,​ the​ most significant concern of​ the​ producers was the​ fact that,​ due to​ the​ new iPod features,​ which had to​ permit a​ good visibility and a​ larger screen,​ the​ perfect proportions of​ the​ iPod might be ruined .​
As a​ result,​ the​ last generation of​ iPods is​ the​ thinnest of​ all; instead,​ the​ screen is​ larger,​ which allows videos to​ be watched much better .​

Since the​ original model,​ the​ iPod's height and width have remained the​ same .​
Still,​ the​ corners of​ the​ new iPod video are sharper,​ in​ comparison with the​ rounded edges of​ the​ previous models .​
Even more,​ the​ center button of​ the​ device is​ flat,​ without any convex potions,​ which characterized the​ previous models of​ iPods .​

The new iPod video comes in​ 2 colors: black and white,​ which adapt well to​ the​ color of​ the​ package,​ which is​ black and silver .​
With this colors (which are the​ same as​ the​ ones of​ the​ iPod`s nano colors),​ the​ new device seems improved and more refined .​
The black iPod has a​ chrome Apple logo,​ but the​ ear buds remain white,​ for both colors of​ the​ main device .​

The iPod has been constantly modified in​ order to​ establish the​ perfect size for carrying and listening to​ music while walking and sometimes dancing .​
The iPod video presents,​ besides an​ obvious technical evolution that allows now watching videos on​ this small device,​ a​ new appearance,​ with different proportions,​ which are adapted to​ the​ most important request: good visibility .​
With a​ larger screen and thinner aspect,​ the​ iPod video turns out to​ be a​ stylish and aesthetic product,​ which slightly changes the​ image of​ the​ previous models,​ yet keeps the​ brand features intact .​




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