Buying Mortgage Leads Three Things To Consider

Buying Mortgage Leads,​ Three Things to​ Consider
The time comes for all mortgage brokers and loan officers to​ consider spending some of​ their hard earned money by testing the​ waters of​ mortgage leads.
After all,​ leads are the​ name of​ the​ game.
If the​ time is​ right for you,​ it​ is​ important to​ do you​ research,​ remember,​ you​ are testing the​ waters,​ not diving right in​ .​
Investigate as​ many lead companies as​ you​ can before you​ decide which one is​ right for you.
Equally important is​ the​ lead itself,​ while doing your research,​ consider these three things about the​ type of​ lead you​ will be getting.
Where did the​ lead come from?
Speak with a​ representative from the​ lead company to​ determine where the​ leads are being generated from .​
Lead companies use different methods for obtaining their leads .​
Some of​ the​ more common ways lead companies generate leads is​ through e-mail campaigns,​ advertisements on​ search engines,​ directing potential customers to​ web sites that they own,​ and purchasing leads in​ bulk from other companies.
Is the​ lead fresh or​ recycled?
Some lead companies sell their leads in​ what they call real time,​ which means the​ leads are fresh,​ usually no more than a​ day old.
A recycled lead,​ is​ a​ lead that a​ company will sell multiple times,​ or​ they are buying their leads in​ bulk at​ a​ cheap price and reselling them for a​ profit.
Not to​ say one is​ better than the​ other,​ the​ reason being,​ the​ difference in​ price.
A fresh lead will undoubtedly cost more than a​ recycled lead .​
It all depends on​ what you​ are looking for,​ quality or​ quantity.
If the​ lead is​ bad,​ will you​ get your money back?
Make sure you​ are 100% confident that the​ lead company you​ are dealing with has a​ fair return policy .​
Most lead companies have software in​ place,​ or​ verify the​ lead before they sell it​ to​ weed out any fake,​ or​ bogus leads .​
But even with these barriers in​ place,​ it​ is​ not unusual for one to​ slip through the​ cracks .​
If you​ receive a​ bogus lead,​ there is​ no reason why you​ shouldn’t get your money back.

You Might Also Like:

Powered by Blogger.