Buying Fresh Mortgage Leads

Buying Fresh Mortgage Leads

Buying Fresh Mortgage Leads
Mortgage leads can be bought in​ quite a​ few different varieties .​
And depending on​ which loan officer you​ ask,​ some are better than others.
If you​ buy leads in​ bulk,​ most likely you​ will be buying old or​ recycled leads.
Mortgage leads can also be bought by way of​ cherry picking,​ where you​ can actually view the​ lead before you​ purchase it .​
You can also see how many times it​ has been purchased by other loan officers.
Or,​ you​ can buy your leads fresh,​ or​ hot off the​ press.
All types of​ leads can have their benefits to​ loan officers,​ but it​ is​ very difficult to​ compete with fresh leads.
You won’t be hearing objections,​ such as:
I did that months ago,​ or​ I​ closed that loan last week.
Mortgage leads that are sold fresh,​ or​ in​ real time are delivered to​ your doorstep the​ second the​ potential customer hits the​ submit button on​ the​ on-line application.
If you​ are a​ loan officer or​ mortgage broker interested in​ the​ purchase of​ fresh leads,​ be sure you​ know where the​ lead provider is​ obtaining their leads from in​ order to​ assure their quality.
Look for the​ lead companies that obtain their leads through web sites that they own and operate on​ their own.
Steer clear of​ the​ mortgage lead companies that purchase their leads from third party vendors and than sell them to​ loan officers at​ a​ profit.
You never know how many times that third party vendor is​ selling those leads to​ other lead companies.
In the​ end,​ if​ it​ is​ quality that you​ are looking for,​ than give serious consideration to​ the​ purchase of​ fresh leads.

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