Web Site Marketing For Stupid

Web Site Marketing For Stupid



Marketing in​ a​ traditional sense has always been done by putting an​ ad either in​ the​ newspaper,​ the​ radio and the​ television. Being in​ the​ digital age,​ efforts done by marketing to​ get the​ message across is​ not that different. it​ has just become a​ little more high tech which continues to​ help drive sales.

Businesses that want to​ sell something in​ the​ market need 2 things. the​ first is​ the​ product to​ be sold which later on​ will be distributed. the​ second is​ marketing which is​ the​ vehicle that is​ used to​ carry that message across to​ the​ consumer so that people are aware of​ its existence then it​ is​ purchased.

One of​ the​ fastest ways of​ doing marketing today is​ building a​ website. Should one decide to​ shift and decide to​ do this,​ here are some tips one needs to​ know to​ get started.

1. the​ first thing to​ do is​ to​ determine what the​ person wants to​ do. the​ product has to​ fill a​ need that the​ customers want right now. it​ should provide a​ solution of​ some kind that will make that will improve the​ quality of​ life either at​ home or​ at​ work.

2. the​ next is​ to​ do the​ proper research. if​ the​ business is​ done with a​ group of​ people or​ a​ single proprietorship,​ it​ is​ best to​ brainstorm for the​ best domain name for the​ business. it​ should be catchy and will easily be remembered by people. Given that there are probably other people who have been in​ the​ business longer and that it​ is​ possible that the​ domain name has already been taken,​ it​ is​ best to​ think of​ several names in​ case it​ can no longer be used.

There are sites in​ the​ web that have search engines to​ look for a​ specific subject and using popular keywords for ones website will easily help people find it. These sites also allow one to​ make a​ site map which can be downloaded in​ minutes for a​ small fee.

Another good example is​ the​ various email sites and by doing a​ tie-up with these companies,​ one can get exposure as​ well as​ free service since people who do not have an​ account can also sign up and be an​ active member.

3. a​ product of​ good quality should be sold at​ a​ decent price. Sometimes,​ the​ product one makes is​ already available in​ the​ market. to​ be competitive,​ one must figure out a​ way to​ convince people as​ to​ why this product is​ better than the​ other leading brands available. What features does it​ have that the​ competitor doesn’t? What makes it​ unique which is​ not only about the​ product on​ hand but the​ service that this can give as​ well?

4. Just like having a​ normal business,​ one must acquire the​ right equipment and machines for the​ job. These could be merchandise that is​ either physical or​ electronic and an​ online ordering system.

To be successful,​ one should be sure that the​ goods that a​ customer will order can be delivered on​ time. if​ there are any problems,​ a​ customer support staff or​ system should be ready to​ cater to​ that.

5. it​ takes money to​ make more money so one should be careful with what needs to​ be spent. By putting in​ tight controls in​ terms of​ expenditures and keeping track of​ the​ current balance while maintaining the​ same level of​ quality saves money which can be used for other things.

To avoid falling in​ this predicament,​ the​ first thing one must do is​ manage the​ expenses. it​ is​ always good to​ carry a​ notebook around to​ log whatever expenses have been made or​ have a​ logbook to​ keep track how much balance is​ left. That way,​ a​ person can stay within a​ budget on​ a​ monthly basis.

6. With everything in​ place,​ it​ is​ now time to​ promote the​ site. One can email to​ friends about the​ site and what it​ offers then this too will also be forwarded and advertised to​ others. Another is​ showcasing ones website in​ E-zines or​ electronic magazines to​ get more customer traffic.

Any business big or​ small must have the​ right resources available to​ get the​ message across to​ the​ people and building a​ web site or​ a​ site map takes time. One can do it​ alone if​ that person knows how to​ do it,​ get professional help or​ simply start from the​ basics and learn it​ from the​ ground up.




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