The One And Only Way To Successful Net Marketing

The One And Only Way To Successful Net Marketing

Just the​ other day I was very pleasantly surprised when an​ old friend of​ mine from whom I haven’t heard since over a​ year called me. After the​ usual “how’s the​ weather over there?” talking I quickly found myself engaged in​ an​ excited discussion about web design. After half an​ hour of​ conversation where we were talking about a​ lot of​ technical stuff I remembered how we started this conversation and BANG,​ it​ hit me. Why?

My friend actually started this conversation by asking me about my work as​ an​ ecommerce and web marketing consultant! So how did we end up talking about web design and programming? Well,​ when I answered him he only picked out what he found important and what he could understand. And unfortunately the​ only thing he finds important is​ web design and programming!

Like myself my friend is​ a​ trained web designer and network administrator and we both worked already for a​ bunch of​ people and companies creating websites and like me he recently started his own web design company. the​ only difference between us is​ that he still belongs to​ the​ 90 percent of​ people who have no success on​ the​ web while I belong to​ the​ 10 percent who are earning big money. So how does it​ come that some people are so incredible successful,​ while others are not even earning enough to​ pay their web host?

It’s all about the​ mindset.

Ask 90 percent of​ all so called web professionals what you​ have to​ do to​ build a​ successful web business and they will tell you​ all the​ same: It’s all about Web programming,​ web design and web programming again. Their eyes start sparkling when all this funny words start flushing out of​ their mouths and they tell you​ for hours all about the​ things you​ can do with java and javascript,​ php,​ flash animations,​ perl,​ cgi and whatsoever.

To be true. I can understand their enthusiasm about all this fancy technical stuff because I really love it​ myself,​ but hey,​ I did not ask about technical possibilities. No one answered my question yet. They just got excited by all that technical stuff. What I asked was:

How can I build a​ successful web business?

And the​ shocking truth is: the​ answer is​ so simple that 90 percent of​ all the​ people don’t get it. It’s just one simple sentence:

Do not tell your customers what they need. Ask them.

That’s a​ simple formula. It’s easy and logical and everyone can try it. you​ will be amazed about the​ results.

Of course,​ in​ order to​ practically apply this formula it​ would need much deeper exploration,​ but that’s not necessary at​ the​ moment. Before we go into details we have to​ understand the​ basics and the​ basic point here is​ that this mindset and ONLY this mindset is​ the​ key to​ a​ successful net marketing business.

If you​ don’t develop this mindset of​ putting your customers first you​ can be a​ complete laymen or​ the​ most sophisticated search engine optimisation expert,​ but you​ will NEVER succeed. if​ you​ want a​ successful marketing business you​ need happy customers and the​ only way to​ make them happy is​ by first understanding and then fulfilling their needs.

Like my friend,​ most of​ nowadays “web experts” focus on​ technical issues,​ programming and web design because THEY like it. But they don’t understand what their customers are looking for. Their customers aren’t looking for java,​ flash animations,​ changing images etc. They are looking for high quality information! I repeat: For…

…first class high quality information.

Therefore: Like in​ every other part of​ economy find out what people need. Do a​ great market research discover a​ suitable niche for yourself and focus on​ delivering high quality information to​ your interested visitors. And once they see that you​ understand their needs,​ they will build confidence in​ you​ and will be happy to​ buy your products,​ cause they know that your products are as​ great as​ the​ information you​ provide.

We all have the​ same possibilities. you​ have the​ same possibilities as​ I have and I have the​ same possibilities as​ my friend,​ but although the​ internet contains the​ same success potential for everyone not everyone uses it.

It’s your choice. you​ can choose,​ if​ you​ want to​ use it​ and be part of​ the​ 10 percent successful people or​ if​ you​ want to​ ignore it​ and stay in​ the​ gulch of​ failure.

You decide.

The One And Only Way To Successful Net Marketing

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