Weight Give Us Something To Shoot For

We have all seen the​ new Dove commercials that feature “real” women rather than the​ impossibly “ideal” models that are usually selected. While the​ Dove girls are universally attractive and fit,​ they also reflect different sizes and shapes,​ designed to​ represent the​ average American woman. is​ that what we​ want?

Glorifying our diversity seems like a​ positive development which should lead to​ increased self-content and improved self-esteem. Comparing ourselves to​ the​ imperfect bodies displayed is​ supposed to​ lessen our self-criticism and sense of​ inadequacy.

Does it?

We are a​ race of​ strivers,​ constantly seeking to​ better ourselves. Self-improvement is​ the​ biggest marketing niche of​ the​ Twenty-first Century,​ from books and classes to​ online information products,​ magazines,​ and television. the​ gurus of​ our day,​ from Oprah,​ to​ Martha Stewart,​ to​ Dr. Phil,​ to​ Donald Trump,​ all entice us towards improving ourselves,​ our looks,​ our relationships,​ our finances,​ our surroundings — our whole life. we​ are dissatisfied with ourselves as​ we​ are because we​ have caught a​ glimpse of​ what we​ can become.

To keep us motivated in​ that direction,​ we​ need a​ vision of​ perfection to​ work towards,​ even if​ we​ know we’ll never quite get there.

When it​ comes to​ weight control,​ what will keep us riveted on​ our goal? to​ look as​ gorgeous as​ the​ cover models on​ Cosmopolitan or​ the​ chunky figures in​ the​ Dove Ads?

We don’t want to​ be patronized by the​ marketing mavens. we​ don’t want a​ subtle reminder that we​ need to​ set our sights lower or​ aspire to​ something less than excellence. we​ want a​ dream that soars,​ that inspires us to​ unbelievable heights. we​ want a​ vision to​ move towards,​ no matter how unlikely it​ is​ that we​ will reach that destination. So keep your condescending “Go ahead and settle for this” approach away,​ please.

Robert Browning suggested: “Ah,​ but a​ man’s reach should exceed his grasp,​ or​ what’s a​ heaven for?”

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