Write For Humans Design For Search Engines

Write For Humans Design For Search Engines

Search engine is​ all about content and every SEO gurus have been trying very hard to​ optimize their pages just for the search engine and often forgetting that the end user is​ actually the human reader. it​ is​ of​ paramount importance that a​ page has to​ be written for humans and designed for search engines in​ terms of​ SEO.

There is​ nothing more important than creating unique content for a​ site. in​ SEO, allocating keywords in​ the title, header and bold HTML tags not only helps the reader to​ identify the topic of​ a​ page easily but it​ also aids in​ optimization since search engine takes into consideration of​ the keywords in​ these tags.

Many writers are concerned about the perfect keyword density for the maximum benefit of​ SEO. Unfortunately, there are no hard figures for a​ perfect keyword percentage. The most important factor when creating content is​ to​ make it​ readable and unique. as​ long as​ the content is​ readable, there is​ no need to​ follow a​ set percentage of​ keyword density.

Designing a​ page to​ facilitate the indexing by the search engine bots is​ another important factor to​ consider next to​ content creation. a​ page with rich content without indexed by the search engine bots is​ equivalent to​ no content at​ all. to​ help the search engines to​ find the page, the navigation system and sitemap plays important roles here. it​ is​ advisable to​ have text links navigation so that bots can spider all the internal pages smoothly. Avoid using JavaScript and Flash made navigation system because most bots will ignore them but designer can always include a​ set of​ text links at​ the bottom of​ the page where these kinds of​ navigation system are used to​ overcome this issue.

Some search engines place great emphasis on the content near the top of​ a​ page. Therefore, it​ is​ advisable to​ design the layout in​ such a​ way that the content appears before other parts of​ the page. One example is​ to​ use the content first CSS template; it​ allows the navigation to​ appear on the left of​ a​ page followed by the content but the content is​ the first to​ appear in​ the codes. This method helps search engine bots to​ identify the important content of​ a​ page and index them since they are placed near the top of​ a​ page. Another easy work around is​ to​ employ a​ right side navigation menu.

The ultimate purpose of​ SEO is​ to​ make sure that the designated content appears in​ search engine according to​ the specific searches. Making the content readable and designing the page for easy indexing should always be the first priority for webmasters when SEO comes into play.

Thank you.

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