Things You Need To Know About Magazine Publishing

Things You Need to​ Know about Magazine Publishing
So you're browsing through the​ shelves of​ your local bookstore and​ after the​ rows of​ Gaiman, McNaught and​ the​ Bronte sisters, you glance upon the​ magazine section .​
Rows upon rows of​ magazines hit the​ stands and​ they sell like hotcakes .​
Why does this phenomenon happen in​ the​ magazine publishing industry? What exactly is​ the​ selling point of​ magazines as​ compared to​ a​ genuine curl-up-in-bed book? if​ these questions got you thinking, then read on.
What is​ a​ Magazine and​ How Different is​ it​ from a​ Book?
The most obvious difference between a​ magazine and​ a​ book is​ that magazines are changed .​
They have schedules by which issues are published and​ distributed to​ the​ different bookstores -- weekly, bi-weekly, or​ monthly .​
This gives the​ magazine publishing industry the​ edge of​ being constantly renewable .​
They have the​ chance to​ constantly adjust to​ their readers' demands such that they will be able to​ encompass a​ larger audience and​ keep the​ interest up.
Books don't have this advantage because once the​ story is​ out, it's out .​
The only chance authors have at​ change is​ through different editions which don't really alter the​ story drastically .​
Magazines, on the​ other hand, are capable of​ providing a​ wide variety of​ articles suitable to​ the​ majority of​ their readers' interests, and​ thus, the​ industry continues to​ thrive.
Magazines as​ a​ Major Production on Paper
There are so many ingredients before you are able to​ publish a​ legit and​ official magazine .​
First, and​ obviously, you won't expect to​ just write a​ few articles, paste some pictures and​ voila, a​ magazine is​ born .​
This is​ not how it​ happens in​ the​ magazine publishing industry .​
Aside from consumer profit, the​ industry lives on because of​ the​ advertisements that fill the​ pages with new product lines, promos and​ simple attention-getters.
Second, you'll need an​ appropriate publishing schedule, depending on the​ content of​ the​ magazine .​
For continuously changing content such as​ news and​ current events, they could come by weekly or​ twice in​ a​ week .​
More specific content could be published within a​ longer time period since it​ takes more time to​ gather up special topics and​ relevant material.
You'll find on most magazines that there's a​ specified date by which they assume the​ magazine was published .​
In truth, magazines are prepared for​ many weeks in​ advance and​ are published before the​ indicated date .​
This is​ to​ anticipate for​ any delays from the​ many writers that contribute to​ the​ content.
Third, you'll need to​ be aware of​ the​ availability of​ the​ magazine .​
Are they available on newsstands or​ bookstores? Will they be sold in​ specialty stores and​ vintage bookstores or​ just the​ main multinational bookstores? Will there be the​ option of​ subscribing to​ the​ mailing list? Usually this gives the​ readers the​ incentive of​ not having to​ line up for​ a​ copy and​ just getting the​ issues in​ the​ mail every time they are distributed.
Sometimes readers even get special offers and​ early published issues .​
As for​ those who have missed out on important issues, there may also be the​ option of​ ordering back issues .​
These are issues published in​ the​ past that were returned to​ the​ publishers, usually because they were not completely sold before the​ next issues arrived.
Magazine publishing is​ a​ process with undoubtedly complicated shoes to​ fill .​
So many elements go into the​ publishing of​ a​ magazine that sometimes we may even wonder how so many of​ them are offered and​ distributed all around the​ world.

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