Spiritual Web Site Sees Significant Growth

Spiritual Web Site Sees Significant Growth

DailyWord, a​ 21st-century outgrowth of​ the​ Daily Word magazine, has grown from an​ initial user base of​ 150 to​ more than 30,000 since its launch in​ March 2018.

"Our goal was to​ make Daily Word conveniently available to​ as​ many people as​ possible at​ any time, day or​ night," said Tom Zender, president and​ chief executive officer of​ Unity, the​ publisher of​ the​ magazine. "More and​ more people are turning to​ the​ Internet for​ spiritual guidance and​ enrichment, so to​ serve spiritual seekers well, we needed to​ be where they are."

Daily Word has been published since 1924, making it​ the​ oldest continually published daily inspirational magazine in​ the​ nation. the​ print version is​ published in​ seven languages and​ has more than 1 million readers in​ at​ least 180 countries and​ territories around the​ world.

Unity is​ a​ transdenominational organization based near Kansas City, Mo., whose goal is​ to​ help people of​ all faiths apply positive spiritual principles to​ their lives.

Besides offering access to​ daily messages of​ inspiration, DailyWord.com provides messages that reflect on current events. DailyWord.com was able to​ respond quickly with a​ request for​ affirmative prayers for​ the​ victims of​ the​ tsunami in​ Southeast Asia, the​ hurricanes in​ the​ U.S., the​ earthquake in​ Pakistan and​ the​ mining accident in​ West Virginia.

DailyWord also offers premium privileges to​ paid members. for​ example, members can share thoughts and​ feelings about daily messages or​ other spiritual-related topics in​ the​ Daily Word Cafe.

"Another benefit for​ paid members is​ the​ online Daily Word archives. We now have all Daily Word messages included in​ the​ DailyWord.com archives going back to​ 1924. This is​ a​ total of​ more than 25,000 individual daily inspirational messages," said Zender. "People love to​ search these archives to​ find the​ messages from significant milestone dates in​ their lives or​ in​ history. Many members tell us they e-mail specific messages to​ their friends or​ print them for​ keepsakes."

Zender said the​ percentage of​ trial members who decide to​ stay with DailyWord has been outstanding.

"We're so gratified that 98 percent of​ our members stay with us beyond their 14-day free trial period," he said. "This tells us people are receiving from Daily Word.com the​ spiritual content and​ inspiration they need."

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