Se Friendly Web Design

Se Friendly Web Design



An SE friendly web design, or​ a​ search engine friendly web design, is​ one of​ the​ essential components to​ generating traffic to​ your ecommerce website through search engines. of​ course, your web site must be appealing to​ the​ eye of​ the​ consumer, but it​ must also be appealing to​ the​ 'eye' of​ the​ search engine. Search engines 'read' websites in​ order to​ find and​ rank the​ ones most appropriate for​ each keyword phrase entered by a​ potential customer.

Designing a​ search engine friendly website is​ not difficult. Some of​ the​ elements you should implement in​ your design may even seem like plain common sense. You may be surprised, however, to​ learn how many people don't follow these simple rules and​ create websites that search engines find difficult to​ read.

First of​ all, the​ text should be in​ a​ simple font. the​ fancy cursive like scripts may look pretty, but they aren't very easy for​ the​ eye to​ scan. Neither are they easy for​ the​ search engine to​ read. This means keeping the​ font basic, the​ color plain, and​ the​ size normal. Black, 12 point, Times New Roman, Courier, or​ Arial are preferred. the​ actual text is​ not where you want to​ draw the​ attention. Instead, the​ subject that the​ text conveys should be in​ the​ spotlight.

Furthermore, arrange your text naturally just as​ you would on the​ page. Use proper paragraphs and​ bullet points as​ well as​ other devices to​ break up the​ text into bite size pieces. Take it​ easy when using capital letters, bold faced print, and​ exclamation points. Using as​ much text as​ possible (at least 250 words but no more than 750 words) will help search engines not only find you but rank you as​ an​ expert in​ the​ field and​ place you closer to​ the​ top of​ the​ list.

Avoid flashing text and​ cutesy graphics at​ all costs. Not only are they distracting and​ amateurish, but search engines read graphics and​ pictures like blank space. Blank space doesn't boost page rankings. Make sure that every page utilizes text and​ specific key words associated with the​ product or​ information that you are utilizing to​ pull in​ targeted traffic. Text is​ the​ focus as​ far as​ search engines are concerned. Graphics are for​ the​ customer, and​ each one should sell an​ aspect of​ your product and​ carry meaning. But if​ search engine friendly design is​ your goal, take careful consideration of​ your text.

Another thing to​ avoid in​ creating a​ solidly SE friendly website design is​ spam. This can show up in​ your site in​ the​ form of​ hidden text in​ the​ HTML code. Instead, make sure that your HTML code includes Meta Tags. These aren't the​ big hook to​ catch the​ attention of​ search engines that they once were, but they do help. and​ every little bit adds up to​ a​ higher page ranking!

Another element of​ search engine friendly web design and, possibly the​ most important, is​ the​ layout of​ your site. Unwieldy navigation with dead end links on your site does not just annoy the​ potential customer, but it​ confuses search engines, as​ well. Confusing search engines is​ no way to​ boost your rankings, your traffic, or​ your sales. Use a​ sitemap if​ you need to​ and​ make sure that the​ hierarchy of​ pages makes sense. Use a​ Google sitemap if​ you have a​ large site, and​ make sure that your navigation tools are concise and​ specific – no creative misnomers or​ questionable graphics.

Though the​ elements of​ search engine friendly web design emphasize simplicity and​ therefore come across as​ simplistic, ignoring them will not only turn off customers but search engines as​ well. Make your web site search engine friendly and​ watch your traffic increase exponentially in​ no time.




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