Role Of On Page Optimization In SEO

Role Of On Page Optimization In SEO

What is​ Search Engine Optimization?

Search Engine Optimization is​ the​ process of​ enhancing the​ visibility of​ a​ website on​ search engine listings. it​ refers to​ a​ list of​ marketing tools required to​ arrange a​ website in​ order to​ increase its rankings in​ the​ context of​ the​ result of​ pages of​ search engines and directories.

There are two main types of​ factors in​ search engine optimization:

1. On page Optimization
2. Off Page Optimization

On Page Optimization:

On Page Optimization is​ a​ technique by means of​ which your web page gets a​ high ranking on​ various Search engines like yahoo,​ google MCN etc. on​ page factors are directly related to​ the​ content and structure of​ the​ website.

Features of​ on​ Page Optimization:

Title Tag: This is​ an​ area in​ a​ web page where the​ text is​ placed that shows the​ title of​ the​ website on​ the​ very top of​ the​ web browser window. Search engines use title tags to​ make a​ link in​ search results.

Meta tag description: a​ Meta Tag Description is​ a​ part of​ web page coding that gives the​ basic description about the​ website. This should focus on​ the​ website because Meta tag description plays a​ very important role in​ web page ranking.

Meta Tag Keywords: Meta Tag Keywords play the​ similar role as​ meta tag description for highlighting the​ importance of​ a​ website.

Keyword Density: a​ particular percentage of​ keywords used on​ a​ web page are called keyword density. a​ keyword must be used in​ a​ web page from 2% to​ 8 % for good page ranking. This technique is​ the​ backbone of​ Search Engine Optimization.

URL Structure: if​ you​ want your website to​ rank well then your URL of​ website must be related to​ the​ context of​ the​ website.

Benefits of​ on​ Page Search Engine Optimization:

When creating or​ updating a​ commercial website it​ should be taken into consideration that the​ products are made more attractive for the​ viewers. at​ the​ same time it​ must be taken into account that the​ ability o gain more exposure with a​ broader target audience has its own benefits. Most websites need to​ reach out to​ a​ larger target audience in​ order to​ enhance their business. on​ Page Optimization allows a​ higher page ranking and based on​ a​ specific keyword or​ phrases they enter. This process identifies those keywords that will benefit a​ particular website and uses them in​ such a​ way that it​ gets a​ higher page ranking when those keywords are searched.

Most searchers only use first page displayed websites on​ their searches because this is​ where the​ pages with higher page rankings are displayed,​ which translates into these pages find the​ highest relevance to​ their keyword searches. This makes it​ even more vital that each website comprehends the​ significance and the​ knowledge necessary to​ adapt their websites to​ benefit from Search Engine Optimization.

An understanding of​ Search Engine Optimization provides the​ website a​ higher ranking in​ the​ world of​ search engines. By taking advantage of​ optimization techniques,​ more searchers will gain faster access to​ the​ particular website. if​ the​ website has something worthwhile to​ offer then this strategy that should be implemented immediately.

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