Making Friends With The Competition Is Good SEO

Making Friends With The Competition Is Good SEO

Before you​ start creating your own business blog it​ doesn’t hurt to​ check out what the​ competition is​ doing. This is​ not only a​ form of​ market research that allows you​ to​ see what readers might be interested in,​ it​ is​ also a​ way of​ preventing yourself from making the​ same mistakes as​ your competitor.

However the​ main reason to​ check out your competitor’s site is​ to​ see if​ you​ are mining from the​ same informational sources. it​ is​ a​ good idea to​ make your content as​ different from your competition’s as​ possible and to​ take cues from what your competitor is​ doing that works to​ make your own blog more successful.

A competition’s blog can also be a​ valuable source of​ PR for you. Every time you​ enter a​ comment on​ your competitor’s blog you​ can add a​ link back to​ your blogging site. This ensures that you​ are placing yet another link to​ your blog in​ a​ place where it​ is​ sure to​ be appreciated by interested visitors.

Bloggers love comments because readers who are engaged in​ a​ discussion in​ the​ comments section will return to​ a​ page again and again. Some popular blogs have hundreds of​ comments on​ some entries,​ and for every commenter you​ can be sure there are dozens who are following along but who do not care for whatever reason to​ get involved in​ the​ discussion. Comment areas will usually allow you​ to​ enter your email address and blog address in​ addition to​ your name,​ so for every comment you​ make,​ you’re insuring that another link to​ your blog is​ placed in​ front of​ people who might be interested in​ what you​ have to​ say.

However before you​ leave any kind of​ spam or​ negative commentary remember that your competitor may do the​ same to​ you​ on​ your blog. Ultimately this just makes both blog businesses look bad.

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