Importance Of Maintaing Your SEO Campaigns

Importance Of Maintaing Your SEO Campaigns



There are people who think that they can throw up a​ web page and that people will find them,​ and good luck too them – but it​ won’t happen. Any website that wants to​ make money needs to​ get optimized,​ and stay that way. Running and SEO campaign once or​ twice isn’t enough in​ this market: you​ need to​ consider long-term maintenance of​ your SEO.

For long term SEO maintenance to​ be effective,​ you​ need to​ constantly monitor the​ search engines algorithms,​ which can change very frequently. you​ also need to​ keep track of​ your competitors’ optimizations and adapt your strategy accordingly.

Always consider your website as​ an​ investment – you’ve put time,​ money and effort into it. Your investment needs to​ be protected,​ and the​ way to​ do that is​ SEO maintenance. This makes sure that your website is​ ranked high enough to​ bring you​ the​ traffic you​ need,​ and keeps the​ sales coming.

We’ve compiled a​ list of​ tips to​ help you​ with your SEO maintenance. to​ keep good rankings,​ you​ need to​ pay attention to​ how your site is​ doing. a​ few things to​ remember are:

1. Check on​ your pages regularly and make sure they’re still listed. Your listings are the​ most important part of​ your SEO work. Whether the​ page is​ listed or​ not is​ vastly more important than what key words you​ have etc. After all,​ if​ you​ aren’t listed at​ all what good is​ it​ to​ optimize?

2. Monitor the​ listings every week or​ two to​ make sure your pages are displaying correctly and that there are no problems with your site. While your at​ it​ see whether you’ve risen,​ dropped,​ or​ remained constant as​ far as​ listings go. Odds are that you​ will not remain constant,​ if​ you​ do remain constant you​ should consider this a​ small success as​ you​ have probably risen above other pages that were formerly above you​ while others from below you​ have surpassed you.

3. Watch for trouble,​ and fix it​ quickly. Don’t think it​ will correct itself – it​ won't. Any missing pages should be checked out thoroughly. Chances are that the​ system has run into a​ problem,​ but if​ you​ don’t check it​ out you​ may very easily be wrong. Always correct any of​ your mistakes as​ your mistakes can be very costly if​ they are not dealt with in​ a​ timely fashion.

4. Resubmit your site if​ you​ make major changes,​ but not for anything smaller. the​ most important time to​ resubmit your site is​ if​ you​ have recently changed your titles. Titles are very important in​ SEO and can deliver you​ with a​ completely new set of​ quality key words.

5. Create monthly ranking reports on​ your site,​ to​ see if​ any changes need to​ be made.

6. Keep building your link popularity.

7. Keep submitting your site to​ the​ big directories,​ as​ spiders use these as​ a​ starting point.

8. Watch your competitors and the​ methods they use. if​ they start trying to​ cheat,​ report them straightaway – it​ gets them out of​ your way.

9. Set goals for yourself. Write out an​ SEO maintenance plan,​ and if​ things change then make sure to​ set new goals and stick with them.

10. Stay up to​ date on​ the​ latest SEO information.

11. Check your site’s performance – if​ you’re not monitoring your traffic,​ find a​ tool to​ do it​ now.

12. Maintain a​ solid plan for dealing with your site’s growth. Don’t panic if​ you​ see a​ blip.

As with any buisness or​ marketing campaign it​ requires work,​ SEO is​ no different. So sit down and make a​ plan…. and start to​ make your SEO campaigns work and work consistantly.




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