How To Write A Good Email Signature That Promotes Your Blog

How To Write A Good Email Signature That Promotes Your Blog

Tips for Writing an​ Effective E-mail Signature Promoting Your Blog
Branding is​ big business .​
Companies actually use a​ significant amount of​ their budget simply to​ build and fortify their brands .​
Brands identify a​ product and are used by consumers to​ associate a​ company with a​ specific business or​ service .​
When you're marketing online to​ promote your blog or​ your business, easily one of​ the most effective means to​ build your brand is​ using an​ e-mail signature, one that will identify you and associate you with a​ specific type of​ service or​ information.
What exactly is​ an​ e-mail signature?
An e-mail signature is​ an​ identifier that you will usually include at​ the end of​ every e-mail message, article, post or​ thread that you send or​ publish online .​
It includes your name, your company, the title of​ your blog or​ website, its address and other contact information about you .​

The e-mail signature is​ equivalent to​ a​ real world business card – its main purpose is​ to​ introduce you to​ visitors and readers and to​ provide them with a​ means to​ get in​ touch with you or​ find their way to​ your blog .​
It's easy to​ set up and better yet, you can use it​ a​ thousand times each week and still not spend a​ single cent.
How important is​ an​ e-mail signature? Consider the posts in​ blogs, articles and comments that marketers and bloggers often leave online and on all those e-mails you receive .​
At the bottom, you'll find the ubiquitous e-mail signature with a​ short description of​ the blogger and their contact information .​

Click on the link provided and you'll be brought to​ that blogger's little space in​ the Web .​
Without a​ signature, it​ will be difficult indeed for anyone to​ locate that blogger's URL or​ at​ least go through the trouble of​ seeking him out actively in​ search engines.
Writing a​ good and effective e-mail signature for your blog
Promoting your blog can be done in​ small yet effective steps .​
One of​ these is​ by using an​ effective e-mail signature .​
Here's how to​ write an​ e-mail signature that will work for you and create buzz for your blog at​ the same time:
Check the e-mail application or​ program you're using
Most e-mail applications popular today have a​ tool that allows you to​ set up your own e-mail signature .​
This tool will then automatically add your signature to​ every e-mail you send out .​

Check your e-mail program for this tool .​
In Windows Mail or​ Outlook, for example, writing a​ good e-mail signature can be performed in​ just a​ few minutes with a​ few simple clicks .​
Use the signature editor on the program in​ case you want to​ make changes or​ use the signature only on specific e-mails you want to​ send out.
Include carefully chosen keywords
Other than your contact information, consider using keywords in​ the text link that are related to​ your blog's subject .​
This will help increase that link's relevance and popularity, promoting your blog in​ the process.
Keep it​ short but informative
Think about all the important information you'll want to​ include in​ your e-mail signature – your name, contact information, blog title, address, etc .​
It's a​ free country, so you pretty much have a​ choice on what you want to​ include but it's best to​ stick only to​ the kind of​ information that will bring you the best results and promote your blog .​

Keep your links minimal .​
One or​ two will do .​
Most readers find multiple links to​ different URLs a​ bit suspect, so it's best to​ use only links to​ the blog where information related to​ your entry will be found.
Be prepared to​ be flexible
If you will be submitting some of​ your blog entries or​ e-mail content to​ article directories, find out if​ these directories have any submission guidelines you will have to​ comply with .​
Generally, you'll find that directories or​ databases prefer plain text formatting and specific rules regarding placement, length and structure of​ your byline .​
Tweak your e-mail signature just a​ bit and you'll be refused.
Since these aren't your rules to​ bend, you'll have no choice but to​ follow these submission guidelines so you can get back to​ the business of​ promoting your blog .​
To solve this, write multiple e-mail signatures and use these templates as​ needed .​
Then update these should changes occur.
This is​ also a​ good idea in​ case you will be sending out e-mails with a​ different theme .​
Changing the keywords on your text link will help increase its relevance and promote your blog.

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