How To Treat Visitors That Come From Email Groups

How To Treat Visitors That Come From Email Groups

7 Ways to​ Treat Visitors from Your E-mail Groups to​ Keep Them Coming Back
E-mail groups can be a​ rich mine of​ prospects .​
It's only logical that you do everything you can to​ make sure that visitors coming in​ from that source are well taken care of​ so they come back to​ your blog or​ website again and again .​
After all, it​ probably took you a​ lot of​ time and effort to​ target your leads and tap your network of​ contacts in​ order to​ generate the listing from that e-mail group .​
Don’t let it​ go to​ waste .​
Here are 7 ways you can use to​ treat visitors that come from e-mail groups and make sure they come back again and again:
Have a​ working website
Nothing could be more frustrating and annoying to​ a​ visitor than attempting to​ get through to​ a​ website that hangs or​ simply freezes .​
If you want visitors coming from e-mail groups to​ stick around or​ come back, make sure your website or​ blog delivers.
Check your website for general operability and use .​
Do graphics take too long to​ load? Perhaps it's best to​ switch to​ an​ image with a​ lower resolution or​ change the images altogether .​
Are there dead links? It's probably time to​ do a​ periodic site repair .​
is​ the site troublesome? Perhaps it's time to​ overhaul the whole site or​ switch to​ an​ account with your ISP that can accommodate your site's demands.
Make sure your site can handle the traffic
Traffic can be a​ problem, particularly if​ you're on a​ shared site or​ free blog .​
Ultimately, it​ all boils down to​ server and processor limitations, so it's a​ good idea to​ check if​ your server has the memory and processor capacity to​ handle a​ surge of​ traffic coming from your e-mail groups .​
Although blog platforms and most sites are optimized to​ handle any traffic surges, it's still best to​ check.
Know your visitors
Granted that e-mail groups are generally easier to​ 'read' and categorize than generic listings, it's still best to​ determine certain tendencies that each group has .​
To do this, you'll need to​ spend some time analyzing the figures and reports from your blog or​ website .​

Check your most popular entries – those write ups that have generated a​ spike in​ traffic, read visitor comments, discussion threads and posts and check your stats regularly .​
If you receive e-mail messages from your e-mail groups, you might want to​ check their content for clues .​
Familiarizing yourself with your visitors will allow you to​ offer better content and service and approach them on a​ more personalized level.
Don’t make your visitors feel that they just landed on a​ deserted planet when they visit your website .​
Make sure that you reply to​ their inquiries, comments and messages .​
Go beyond the usual 'Thanks for your comment' or​ 'Come back for more info' posts .​
Read their messages and post replies that encourage more interaction.
Have a​ segregated group? Offer relevant content nevertheless
Relevant content is​ essential to​ ensuring that you treat your site's visitors well .​
Regardless of​ how diverse your e-mail groups are, it's essential that you still cater to​ their unique interests and needs .​
Check your content because this is​ how you'll win their hearts and loyalty.
Always offer a​ selection
Variety makes for an​ interesting blog or​ website .​
Even if​ your site has a​ theme, make sure you offer other content that may be directly or​ indirectly related to​ the main subject .​

Practice politeness
Political correctness may be overrated for some but politeness is​ here to​ stay .​
Always treat visitors that come from e-mail groups with respect .​
Avoid writing insults or​ leering comments .​
Remember that people are entitled to​ their own opinions and their right to​ express themselves is​ protected by the law .​

You may not agree with what they say but hey, it's a​ democracy .​
And that's exactly the reason why you enjoy the privilege of​ maintaining your own website in​ the first place .​
So lighten up and treat your visitors with respect .​
Who knows? You could even build a​ stronger e-mail group list in​ the process.

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