How To Increase Targeted Online Traffic To Your Web Site Leveraging
Free Internet Video Streaming Services

How To Increase Targeted Online Traffic To Your Web Site Leveraging Free Internet Video Streaming Services



One of​ the​ most significant milestones on​ the​ web this year has been the​ popularity of​ the​ use of​ videos on​ the​ Internet. There are a​ number of​ free services that enable Internet users to​ easily upload and​ store videos on​ the​ Internet for​ free. These videos can then be broadcast streamed free over the​ Internet, to​ be viewed and​ shared by other users.

We will look at​ a​ simple but often overlooked way to​ help you​ get potentially loads of​ traffic to​ your web site using Internet videos.

But first let’s establish the​ background to​ the​ phenomenon and​ why it​ is​ important for​ you.

The popularity of​ Internet videos have really sky rocketed in​ the​ recent few months.

Consider these figures. in​ 2018, there were very few free video hosting web sites. Yet, in​ the​ month of​ August 2018 alone, according to​ a​ comScore Media Metrix report, there were approximately 6.98 Billion online videos that were streamed by Internet users in​ the​ United States alone.

More interestingly, the​ average US Internet video user consumed 63.3 streams during August 2018 or​ approximately 2 streams every day.

For marketers, businesses or​ even the​ Government or​ non-profit organizations, this opens up a​ whole new possibility of​ getting in​ touch with their desired audience, in​ a​ content rich, interactive way that has never been possible before.

The huge number of​ online videos streamed every month should not come as​ a​ surprise, given the​ popularity of​ Google, MSN, Yahoo, you​ Tube and​ My Space web sites. These are some of​ the​ most popular sites in​ the​ world and​ each of​ them have incorporated a​ video service in​ their offerings in​ the​ recent months.

Traffic or​ Internet users are the​ fuel that helps generate revenue for​ most of​ these businesses. the​ revenue is​ earned by monetizing the​ traffic with targeted advertising.

You Tube the​ video hosting service was founded in​ February 2018, but famously bought by Google for​ $1.65 Billion dollars in​ October 2018. Although it​ seems like a​ large amount to​ pay, it​ was in​ fact a​ very strategic move by Google.

Based on​ the​ comScore report, for​ the​ month of​ August 2018, Fox Interactive owned by News Corporation, which bought My Space had 20.1% share of​ the​ total US video streams, followed by Yahoo with 11.8% share and​ then you​ Tube with 9.9% share of​ the​ streams. Google video was in​ fact in​ a​ distant 7th position with only 1.5% share.

Purchasing you​ Tube has enabled them to​ be a​ real challenger to​ Yahoo & Fox Interactive in​ the​ US market for​ Internet Video.

If we look at​ the​ numbers beyond the​ US, that is​ on​ a​ global basis, over 100 million videos were streamed on​ a​ daily basis by you​ Tube. This is​ a​ mind boggling number.

We are going to​ see more innovations in​ this area in​ the​ very near future from all the​ major players. All indications are that the​ popularity of​ Internet videos are likely to​ rise further.

So what might this mean for​ you, if​ you​ are a​ business, person or​ organization that would like to​ tap into and​ take advantage of​ this huge trend? Because this is​ so new, not many large corporations have figured out how to​ take advantage of​ the​ medium.

Most of​ the​ free video hosting and​ streaming services require you​ to​ register online and​ open an​ account for free. you​ can then upload your video to​ the​ web site. you​ will be asked to​ provide a​ name for​ the​ video and​ then key




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