Creating Screen Capture Videos

Creating Screen Capture Videos

One of​ the​ biggest new digital products on the​ market today is​ video instruction. Where just a​ few years ago, ebooks were looked at​ as​ the​ hottest commodity, that has changed. Ebooks still sell. Videos sell hotter and, if​ marketed well, can be sold for​ a​ much higher price.

Video instruction can refer to​ different things. You could have a​ video of​ yourself cooking a​ steak dinner and​ showing how to​ create a​ great barbecue for​ your guests. Just get your video camera, some conversion software (Windows Vista has it​ included as​ does Mac).

With increasing frequency, however, more videos are appearing that show how to​ do something using your computer. There are videos that show how to​ set up a​ website. There are videos that show how to​ use a​ piece of​ software. and​ so forth.

These videos are created by using software that captures what happens on your computer screen. the​ software can optionally capture your voice as​ well. and​ once captured, the​ software can also be used to​ annotate what is​ on-screen with text and​ animation that highlights important parts of​ the​ video.

To create screen capture videos, you need the​ right software. While TechSmith's Camtasia is​ the​ leader in​ the​ field, one of​ us uses a​ different (and far less expensive) product called AllCapture with great success.

You'll also want to​ plan what your video is​ about. Just because you can "wing it" doesn't mean you should. Here's a​ brief 5-step guide to​ get you started.

1 – Plan - Figure out what you want to​ say; what you want to​ show. Make notes and​ be sure that it​ makes sense.

2 - Run through the​ software yourself to​ perform the​ operations you intend to​ show. Speak as​ if​ you were actually instructing someone sitting next to​ you.

3 – Do several dry runs with your microphone on and​ the​ screen capture program running. You're going to​ want to​ make sure you select the​ right window size for​ your video, that you've got sound levels right, and​ that the​ software you're about to​ demo is​ set to​ the​ right window size as​ well.

4 - Play it​ back so you can see what your customers will see. Chances are your first few runs aren't going to​ be perfect. One of​ us finds himself hesitating too frequently in​ the​ initial recordings. This leads to​ stuttering, and​ so forth. a​ possible sign that insufficient planning went into the​ effort. or​ it​ could just be that one gains familiarity with the​ subject matter by running through it​ a​ few times.

5 – Once you've got the​ video the​ way you want to​ distribute it, you now need to​ convert it​ to​ a​ format that your customers will be able to​ use. There are usually several format choices, including those for​ Windows Media Player™, RealPlayer™ and​ Flash™. of​ these, Flash has the​ greatest popularity for​ online screen capture products. Both Camtasia and​ AllCapture produce videos in​ all three formats.

Related resources:
For Camtasia - techsmith(dot)com
For AllCapture – balesio(dot)com

©2018, by Deepak Arora and​ Bal Simon

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