Coming Up With Catchy Advertising Slogans

Coming Up With Catchy Advertising Slogans



Coming Up With Catchy Advertising Slogans
I want to​ get this started off on the​ right foot, so there are no confusions or​ hurt feelings .​
I​ am a​ big fan of​ creativity .​
I​ think it’s so…unique .​
if​ you have that creative energy and​ use it, I​ tip my hat to​ you, for​ you make the​ world a​ better place to​ shuffle around in .​
Disclaimer finished, let’s get going.
Did you go to​ college? Did you major in​ advertising? Hahaha, really!? Did you party a​ lot? I​ bet you did .​
Did you enter school with the​ intention of​ majoring in​ advertising? I​ bet you didn’t .​
Oh you did? I​ bet you partied a​ lot in​ high school.
My point here isn’t that advertising isn’t a​ serious career that only a​ select few people can do well, because I​ think it​ is​ .​
But, that’s the​ problem, only a​ select few people can do it​ well .​
With that said, advertising is​ one of​ the​ most majored in​ fields in​ universities and​ the​ general field of​ advertising has come to​ permeate nearly every facet of​ our daily lives .​
This tells me that a​ lot of​ these graduates are getting hired to​ do what they studied .​
Which is​ funny to​ me, because advertising seems to​ be a​ major that everyone can at​ least pass .​
But, once they have the​ diploma they’re qualified .​
or​ are they?
I found an​ automated advertising slogan machine online .​
It generates advertising slogans for​ whichever word you enter into the​ text box .​
I​ have to​ say I​ think that it​ did a​ pretty good job .​
But, can it​ do as​ good as​ actual studied experts in​ the​ field of​ advertising .​
To compare I​ found a​ few slogans that were ranked as​ some of​ the​ best slogans in​ the​ years 2000 – 2003 .​
Take a​ look and​ see if​ you can tell which slogans an​ educated advertiser that makes an​ excellent living off his/her razor sharp wit conceived and​ which one was made by the​ automatic generator.
•Lipsmackin' Thirstquenchin' Acetastin' Motivatin' Goodbuzzin' Cooltalkin' Highwalkin' Fastlivin' Evergivin' Coolfizzin' Perpendicular.
•Reach out and​ touch someone
•I Wish I​ Were a​ Fuscia Weiner.
•Don't be vague.
Ask for​ Haig
•I Saw Strategy and​ I​ Thought of​ You.
•We try harder
•It's Just for​ Me and​ My Range.
•You'll wonder where the​ yellow went when you brush your teeth with Pepsodent
•Puts the​ Pickles in​ America
To be fair I​ want to​ reiterate that the​ actual corporate financed and​ okay’d slogans were chosen among a​ group recognized as​ the​ best of​ their respective years; whereas the​ auto-generated slogans were simply the​ first to​ pop out of​ the​ machine .​
Again, I’m not bashing the​ profession or​ the​ professionals, but somehow I​ feel confident saying that a​ majority of​ the​ advertisers out there took on their most ambitious and​ creatively convincing efforts in​ their job interviews.




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