Broken Links Are Bad News For Webmasters

A webmaster or​ website owner’s role or​ responsibilities do not end when the​ website he operates goes “live” and​ is​ now accessible by visitors online. There are a​ whole new set of​ responsibilities and​ functions that a​ website owner has to​ assume in​ order to​ make sure that his website continuously works perfectly and​ is​ able to​ fulfill its intended functions. Some of​ the​ responsibilities he has to​ assume include providing fresh content as​ much as​ possible, submitting the​ website to​ search engines and​ actively looking for​ reciprocal links in​ order to​ raise the​ ranking in​ search engines.

One of​ the​ most crucial responsibilities of​ a​ website owner is​ to​ check for​ broken links to​ his website. Broken links can be considered as​ one of​ the​ worst things that can happen to​ a​ website. a​ lot of​ not so good perceptions and​ negative effects arise from having a​ site that is​ riddled with broken links.

In fact, broken links are plaguing so many websites that it​ is​ being considered as​ a​ serious problem on the​ web. Many reasons can be cited for​ the​ spread of​ broken hyperlinks, the​ general causes of​ broken links include: Websites not being maintained with the​ appropriate degree of​ dedication, the​ architecture of​ the​ website and​ how information is​ placed within the​ site constantly changes, and​ the​ large incidence of​ websites that are closing down.

Hyperlinks are a​ very important component of​ websites because it​ aids in​ the​ navigation around the​ webpages and​ points to​ directions outside of​ the​ site. a​ website without links is​ like a​ ton of​ documents that are piled one on top of​ the​ other with no rhyme or​ reason and​ no intelligent way for​ you to​ get to​ the​ information that you need.

Link management is​ a​ very important and​ absolutely essential part of​ maintaining a​ website. as​ previously mentioned, broken links bring with it​ very negative perceptions about the​ website and​ these can have very detrimental effects on the​ traffic generated by the​ website.

From a​ technical perspective, broken links can stop search engine robots dead in​ its tracks, effectively preventing it​ from completely mapping out a​ website for​ submission to​ search engines. in​ addition, a​ website that is​ riddled with numerous broken hyperlinks gives visitors the​ idea that the​ site is​ unprofessional and​ that the​ website owner or​ owners have a​ dubious reputation – very costly image problems that are hard to​ change once it​ is​ established. Moreover, visitors who encounter many difficulties in​ a​ website will most likely not go back for​ a​ return visit, this is​ almost tantamount to​ losing prospective clients. They will be turned off because they won’t get the​ page that they are looking for, thinking that it​ is​ not really in​ the​ site when in​ reality the​ page is​ there only that an​ error in​ coding made the​ page inaccessible.

With internet users becoming more and​ more sophisticated as​ time goes by, it​ will take website owners more effort to​ entice these users to​ visit their websites and​ broken hyperlinks will not help this very difficult process in​ any way.

Website owners and​ webmasters should be very aware of​ the​ bad effects of​ having broken links in​ their websites. They should diligently weed out and​ fix any broken links. Fortunately, there are now a​ growing number of​ handy utilities that can help webmasters located broken links. With these utilities, managing a​ website becomes relatively easier.

For example, has programmed a​ standalone script that will not only create sitemaps but also looks for​ broken links in​ a​ website and​ then informs webmasters or​ website owners what links they are and​ to​ which pages the​ links are associated with. This automation of​ the​ task of​ checking broken links is​ a​ great time saver for​ webmasters and​ website owners.

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