Best Tips For Web Directory Submission Link Building Campaigns

Best Tips For Web Directory Submission Link Building Campaigns

The buzzword of​ the​ hour is​ ‘SEO’. it​ has transformed the​ architecture of​ sites, brought about many new jobs, and​ is​ now considered vitally important for​ those that want to​ take their online operations to​ the​ next level. in​ its simplest form, search engine optimization (or “SEO”) is​ about doing everything you can to​ boost your natural ranking in​ the​ major search engines. the​ algorithm that ranks your site (despite variations across engines) is​ a​ compilation of​ many different variables. There is​ no one magic secret or​ special key you can turn. the​ goal is​ really to​ check off as​ many variables as​ possible from that algorithm. the​ kicker is​ that, for​ the​ most part, we don’t actually know what is​ contained in​ these algorithms that are so important to​ us. We can, however, make educated guesses. and​ there are several aspects of​ SEO that most, if​ not all, industry professionals agree on. One of​ those factors is​ the​ importance of​ link-building.

The Internet was built upon links. Sites link to​ one another to​ guide users through relevant information. Since these links basically mean, “there’s relevant information on this site,” each link pointing towards your site counts as​ a​ “vote” towards it. These votes help improve your natural ranking, especially when coupled with a​ well-built SEO friendly site. the​ big question is, of​ course, how do I go about getting other sites to​ link mine? Fortunately, the​ answer is​ an​ easy one, because there are many well run search engine friendly directories that would be more than happy to​ link to​ your site as​ part of​ their directory.

But the​ most popular directories receive thousands of​ applications to​ review. as​ such, they develop rules and​ guidelines for​ your submission. These rules are put in​ place to​ ensure that the​ submission and​ approval process can flow as​ smoothly as​ possible, as​ well as​ to​ help the​ directory select only the​ sites that are, in​ fact, relevant. and​ so the​ question returns: how do I ensure that my site gets accepted into the​ high-quality, top web directories?

It is​ very easy to​ adhere to​ the​ rules of​ a​ web directory with very little effort. in​ addition, because the​ editors of​ any directory are really looking for​ the​ same things, the​ rules from web directory to​ web directory tend to​ be very similar.

Count Those Characters:
One of​ the​ big rules imposed by directories has to​ do with the​ length of​ your title, description and​ keywords. if​ there were no limit, some people would write an​ essay for​ descriptions and​ cram in​ every possible keyword. Let me assure you that no directory editor wants to​ review a​ site application that could be broken up into chapters! Directories impose restrictions that essentially force you to​ be straight to​ the​ point. You might not be able to​ say everything about your site, so pick the​ most important points and​ go with that. Before you start submitting anywhere, sit back and​ write a​ few well-formulated descriptions that span 100, 150, 200, and​ 250 characters. One of​ those four levels will generally work in​ any web directory you come across. Once that’s done, most of​ the​ hard work is​ out of​ the​ way. Now all you have to​ do is​ look for​ the​ character requirements, copy and​ paste your blurb of​ that length, and​ you’re all set. the​ same thing holds true for​ keywords, so prepare a​ few different options so that, come submission time, it’s just a​ matter of​ picking the​ right one.

Would You Approve a​ Spam Filled Site Application?
Do not spam your directory listings. That can’t be more clearly stated, yet for​ some reason, people still do it. You are never going to​ get listed in​ any human reviewed directory when you try this tactic. an​ example of​ this would be that if​ you sell widgets, when you submit your information you repeat the​ word ‘widgets’ in​ your title, description, and​ keywords as​ many times as​ possible. Typically comprehension takes a​ back seat as​ the​ focus becomes cramming the​ word in​ as​ many times as​ possible. Directory editors hate this and​ it’s a​ very easy rejection. if​ you think that even attempting to​ spam like this is​ helpful, you might want to​ think again. if​ you spend time submitting to​ web directories with poorly articulated, spam-filled information, you are going to​ get rejected. You’ve then wasted a​ lot of​ your time and​ gotten absolutely nothing in​ return.

Choose the​ Right Category:
Web directories are sorted by topic and​ editors typically take great pride in​ ensuring that everything stays well organized. a​ tiny little bit of​ effort on your part to​ choose the​ right category can vastly improve your chances of​ being listed without any delay. the​ reason is​ simply that if​ you are an​ editor and​ you want to​ approve a​ site, you probably only have to​ click one button. But, if​ that site chose the​ wrong category, then you need to​ edit the​ application to​ modify the​ category (and now the​ editor has to​ find the​ correct category in​ the​ hierarchy!), which takes more time. if​ you are the​ editor sitting there with thousands of​ applications to​ process, it’s much easier to​ click the​ ‘reject’ button than it​ is​ to​ start fumbling through categories. So, put yourself in​ their shoes and​ do them a​ favor, because ultimately it’s you and​ your site that stand to​ benefit when you are approved.

A successful web directory submission campaign is​ when you maximize your time so that you get listed in​ the​ most directories possible. By following the​ above tips, you can help ensure you get approved, which goes a​ long way towards achieving your goal. With everything pre-written and​ good intentions to​ play by the​ rules, you’ll be flying through your submission campaign in​ no time.

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