3 Reasons Postcards Are The Best Way To Advertise

3 Reasons Postcards Are The Best Way To Advertise



3 Reasons Postcards Are the​ Best Way To Advertise
When I​ say postcard, maybe you think of​ the​ old fashioned, jagged edged dull pieces of​ card stock .​
Think again! Today's postcards are vibrant, high-impact creations with clip art so real that it'll jump off the​ page at​ you .​
and​ the​ best thing about them...
1 .​
They're Short and​ Personal
Let's face it, people just don't have time to​ sort through a​ lot of​ advertisements and​ junk mail .​
if​ the​ truth be known, they immediately identify ads and​ pitch them into the​ trash without ever slitting the​ envelope.
Postcards get read! It's already open, and​ the​ message is​ in​ your face without exerting any effort to​ absorb it .​
Even if​ the​ reader isn't trying to​ read it, he'll get the​ impact of​ the​ short message before he tosses it.
Personal messages have a​ greater appeal than mass mailings .​
Postcards keep the​ old time charm of​ a​ personal greeting while implement new high tech marketing strategies.. .​
a​ combination for​ success.
2 .​
They're Easy and​ Cost Effective
Hey even the​ postage for​ a​ postcard is​ cheaper! Go to​ your printer and​ have them print you up several thousand for​ 7 or​ 8 cents apiece .​
Not too bad! for​ about 30 cents you have a​ cutting edge, high impact marketing tool ready to​ be put to​ use.
You don't even have to​ bother with putting them in​ the​ mail .​
Many print warehouses will take care of​ it​ for​ you .​
Hey, what could be easier?
3 .​
They Keep Your Marketing Strategy Hidden From Competitors
Do you get tired of​ spending countless hours agonizing over new marketing strategies, only the​ have your competitors jump right in​ and​ ape your campaign? Yeah, it's pretty frustrating, but hard to​ do anything about .​
Everything you do is​ right in​ front of​ them shouting Copy Me.
Postcards are private interactions with the​ individuals who read them .​
It's a​ one-on-one campaign that lets you keep the​ results quiet from prying eyes .​
Heck, they won't even know what you're doing, much less how to​ copy it.
There's another sneak tactic that I​ haven't mentioned yet.. .​
using postcards to​ direct traffic to​ your Website .​
That's right! Most of​ us think we need to​ use Internet marketing tools to​ drive up our Internet sales .​
NOT SO! That's what everyone else is​ doing, but think about it .​
a​ postcard with your slogan and​ visible information that directs the​ reader to​ your Website.. .​
yeah, let's hope the​ competition doesn't catch on for​ quite a​ while!
There's not another marketing campaign that can guarantee 100 percent readership! It just makes sense that when more people read your ad, it​ will be more effective .​
Use postcards to​ market and​ count on a​ high response rate!




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